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STUDIO

Charles Gruwell

Renowned Luxury Designer and Hospitality Innovator

With over 45 years of design excellence, Charles Gruwell is a nationally acclaimed designer, artist, and innovator specializing in luxury residential and hospitality design. His career is marked by mentorships with world-renowned designers, international projects, and the creation of more than 40 boutique hotels, luxury residences, and high-profile hospitality spaces.

Luxury Design Expertise on the Monterey Peninsula

Since returning to the Monterey Peninsula in 2020, Charles has become the go-to designer for Carmel, Pebble Beach, and surrounding areas. His expertise spans a variety of styles, including Coastal Contemporary, Classical European, Rustic Ranch Elegance, and Asian-inspired design, each executed with meticulous attention to detail and a signature design aesthetic.

Award-Winning Designs Featured in Leading Publications

Charles’ work has been celebrated in top-tier publications like Architectural Digest, Interior Design Magazine, and Metropolitan Home. He has earned numerous national design awards, solidifying his position as a leader in luxury hospitality and residential design. His ability to blend artistic flair with functional elegance sets him apart in the industry.

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CHARLESTYLE: A Curated Home Furnishings Collection

As the creative mind behind CHARLESTYLE, Charles curates a unique collection of home furnishings that reflect his diverse design vision. From collaborating on iconic destinations like Disney Resorts in Orlando to crafting luxury properties across California and boutique hotels in Bali, Charles brings timeless elegance and unparalleled creativity to every project.

Collaborate with Charles Gruwell on Your Next Luxury Project

Whether you’re designing a luxury residence or a hospitality space, Charles Gruwell’s world-class expertise ensures every detail is executed with precision. Based in Carmel, California, Charles is available for collaborations that require innovative vision, design integrity, and an eye for timeless style.

APPROACH Step One: Personalized Collaboration When you work with me, you’re not just hiring a luxury interior designer—you’re gaining a trusted collaborator. I take the time to understand your unique style, preferences, and vision, ensuring that every element of your space reflects your personality. From our initial consultation to the final reveal, my goal is to create an environment that feels authentically yours. Step Two: Impeccable Attention to Detail I believe that extraordinary design is achieved through the smallest details. Whether it’s choosing the perfect color palette, sourcing a one-of-a-kind statement piece, or optimizing the way natural light enhances your space, I meticulously consider every aspect. My commitment to precision and craftsmanship ensures that every element is flawlessly executed. Step Three: Versatility & Creative Vision I don’t follow a one-size-fits-all approach—each project is inspired by a blend of design influences, architectural styles, and client aspirations. My ability to adapt and think creatively allows me to design spaces that are both timeless and innovative, balancing functionality and luxury. Step Four: Uncompromising Commitment to Quality Every project is built on a foundation of high-quality materials, skilled craftsmanship, and collaborations with trusted industry professionals. From sourcing premium furnishings to overseeing every phase of execution, I ensure that your space reflects the highest standards of excellence and durability. Step Five: Transparent Communication & Client Involvement A successful design journey is built on trust and collaboration. I prioritize open and clear communication at every stage of the project, keeping you informed, engaged, and confident in every decision. Your input is valued, and I am always available to discuss any concerns, ensuring a seamless experience. Step Six: Passion-Driven Design Excellence Interior design is more than just my profession—it’s my lifelong passion. This dedication fuels my innovative approach, pushing me to go above and beyond for my clients. I treat every project with the same level of care and respect as if it were my own, ensuring each space is a true masterpiece. Step Seven: Extensive Experience Across Luxury Residential & Commercial Design With a proven track record in designing both high-end residences and commercial spaces, I have the expertise to manage projects of all sizes and complexities. My portfolio showcases a diverse range of projects, each tailored to meet the unique aesthetic and functional needs of my clients. Step Eight: Client-Centered Results & Lasting Relationships My success is defined by your satisfaction and happiness. I take pride in fostering long-term client relationships, many of whom return for future projects or refer my services to others. Your trust and enthusiasm for my work are my greatest achievements, and I am committed to delivering results that exceed expectations.

APPROACH

CHARLESTYLE A Curated Collection of Luxury Home Furnishings With over 45 years of global design expertise, Charles Gruwell has shaped luxury interiors for boutique hotels, exclusive residences, and high-profile hospitality spaces. His signature aesthetic—a fusion of timeless elegance, modern functionality, and cultural authenticity—is the foundation of CHARLESTYLE, a meticulously curated collection of high-end home furnishings and accessories. Drawing inspiration from classical architecture, international travel, and fine craftsmanship, Charles blends cutting-edge amenities, smart home technology, and ergonomic furnishings to elevate both comfort and sophistication. Each piece reflects his commitment to quality, artistry, and innovation, seamlessly integrating local culture, history, and art into bespoke interior designs. The result? A luxurious yet livable atmosphere where the past meets the present, creating interiors that feel both timeless and contemporary. Rooted in design excellence and refined taste, Charles Gruwell’s creative vision continues to shape CHARLESTYLE’s legacy of sophisticated living.

CHARLESTYLE

ACCOLADES Award-Winning Luxury Hotel & Interior Designer With a 45-year career in luxury hospitality design, Charles Gruwell has been honored with over 15 national awards, including two prestigious Gold Key Awards for Excellence in Hospitality Design from the International Hotel/Motel Restaurant Association. His innovative boutique hotel designs have earned widespread recognition, securing features in leading design publications such as Architectural Digest, Interior Design Magazine, and Metropolitan Home. Charles’ distinguished career has led to longstanding collaborations with top industry vendors, luxury hospitality brands, and renowned publications, solidifying his reputation as a pioneer in boutique hotel and luxury interior design. Notable Awards & Recognitions Gold Key Award for Excellence in Hospitality Design – Best Lobby (Spindrift Inn, 1986) Gold Key Award for Excellence in Hospitality Design – Best Guest Room (Spindrift Inn, 1986) Design Circle Award – Best Guest Room Design (Spindrift Inn, 1986) Grand Winner, Metropolitan Home Annual Design Competition (1986) First Place, Design Circle Award – Best Guest Room Design (Hotel Pacific, 1987) Gold Key Award – Best Luxury Suite (Sorrento Hotel, 1989) Design Circle Award – Best Luxury Suite (Sorrento Hotel, 1989) Golden Key Award – Best Luxury Suite (Huntington Hotel, 1991) ASID Design Excellence Award – Hospitality Design (2004) ASID Design Excellence Award – Restaurant/Club (2004) Hospy Award – Best Hotel (Tradewinds, 2004) Hospy Award – Best Landscape Design (Tradewinds, 2004) Hospy Award – Best Spa (Claremont Hotel & Spa, 2004) His award-winning work includes The Huntington Hotel San Francisco, The Sorrento Hotel Seattle, and Tradewinds Carmel, all of which were featured in Architectural Digest. Explore Charles Gruwell’s Legacy Discover how Charles' expertise in boutique hotel interiors, luxury residential spaces, and hospitality design can elevate your next project. View his portfolio or contact him today to collaborate.

ACCOLADES

EXPERIENCE Renowned Hospitality & Luxury Interior Designer With over 45 years of expertise in luxury interior design, Charles Gruwell has built a distinguished career designing historic hotels, world-class resorts, and high-end residential spaces. His extensive portfolio showcases a mastery of boutique hotel interiors, hospitality design, and timeless architecture, earning him recognition in leading industry publications. Charles has held senior leadership roles at some of the most prestigious hospitality design firms, contributing to iconic properties worldwide. His ability to blend classical elegance with modern innovation has made him a sought-after name in the industry. Notable Positions & Leadership Roles Senior Designer – Marlene Grant, Falls Grant Lucas (Los Altos, CA) Founder & Principal – Gruwell Design Associates Design Director – Studio Encanto, a division of Hirsch Bedner Associates International Director of Design – Beverly Hills office of Bent Severin & Associates International Design Group Design Director – Anita Brooks and Associates (Las Vegas) Design Director – Avery Brooks and Associates (Las Vegas) Founder & Principal – Charles Gruwell Design Studio (Monterey Peninsula) Bringing World-Class Design to Your Space Charles continues to push the boundaries of luxury hospitality and residential design, creating spaces that are both functional and breathtaking. Explore his portfolio or schedule a consultation to collaborate on your next project.

EXPERIENCE

EDUCATION FOUNDATIONS IN DESIGN Charles Gruwell holds a Bachelor of Arts in Psychology with a Minor in Arts from Fresno State University in Fresno, California. His academic background in psychology and the arts provides him with a unique perspective on spatial design, human-centered aesthetics, and the emotional impact of interior environments. His education has played a pivotal role in shaping his approach to luxury hospitality and residential design, allowing him to craft spaces that are not only visually stunning but also emotionally resonant.

EDUCATION

PROJECTS PORTFOLIO With over 45 years of experience in luxury hospitality and residential design, Charles Gruwell has led the creative direction for prestigious hotels, resorts, restaurants, and private residences across the United States and internationally. His portfolio features iconic Monterey County hotels, world-renowned Las Vegas resorts, and bespoke boutique hotels from Beverly Hills to Bali, Indonesia. Monterey County Luxury Hotels & Resorts The Stilwell – Carmel-by-the-Sea, CA The Spindrift Inn – Cannery Row, Monterey, CA Hotel Pacific – Monterey, CA Tickle Pink Inn – Carmel Highlands, CA Tradewinds – Carmel, CA The Lodge at Pebble Beach (Rooms & Suites) – Pebble Beach, CA Hyatt Monterey (Historic Mark Thomas Wing) – Monterey, CA Monterey Bay Inn – Cannery Row, Monterey, CA (Under Renovation) Carmel Sands Lodge – Carmel, CA Cypress Inn – Carmel, CA (Under Renovation) Pacific Grove Inn – Pacific Grove, CA Robles del Rio Lodge – Carmel Valley, CA Quintana Ranch Residence – Monterey County, CA Signature Restaurant Designs Bistro Moulin – Monterey, CA Esteban at Casa Munras – Monterey, CA Sardine Factory – Monterey, CA Downtown Cocktail Room – Las Vegas, NV Icehouse Lounge – Las Vegas, NV Billy Quon's – Carmel, CA Club 19 – Pebble Beach, CA Cibo – Monterey, CA Iconic Hotels & Resorts Across the U.S. & Internationally Four Seasons Hotel – Las Vegas, NV Mandalay Bay Resort & Casino – Las Vegas, NV Green Valley Ranch Hotel & Casino – Las Vegas, NV Hotel Bel-Air (Chanock Suite) – Beverly Hills, CA The Pfister Hotel – Milwaukee, WI The Sorrento Hotel – Seattle, WA The Huntington Hotel – Nob Hill, San Francisco, CA The Claremont Hotel & Spa – Oakland, CA The Intercontinental Hotel – Maui, HI St. Julien Hotel – Boulder, CO Casa Madrona Hotel & Spa – Sausalito, CA The Cottages & Royce Manor – The Ritz-Carlton – Pasadena, CA Disney’s Animal Kingdom Lodge – Lake Buena Vista, FL La Costa Resort & Spa – Carlsbad, CA La Quinta Resort & Spa – La Quinta, CA Westin Jakarta – Jakarta, Indonesia Puri Wulandari Resort – Bali, Indonesia The Doral Golf Resort & Spa – Miami, FL Beverly Hills Inn – Beverly Hills, CA Radisson Hotel – Santa Barbara, CA

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© CHARLES GRUWELL DESIGN STUDIO 2024

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